Online Marketeer

Location: Rotterdam , South Holland
Language(s): Only English Required
09 Oct 2020
In this role you are strategically, commercially,creatively and hands-on involved in digital marketing. Your goal isto increase the visibility of our client on the web - through web,e-mail marketing, social media platforms and other online formats.You will be involved in online campaigns, aiming at putting in thespot-light newly developed innovative products and solutions.Client Details Our client is a provider of services and innovativeproducts and solutions in the industry and automotive segments. Forour client we are now exclusively recruiting for a: InternationalDigital Marketing and Communications Manager Full time: 40 hoursLocation: Rotterdam area (South-Holland) Languages: Dutch andEnglish fluency is required Description In this role you arestrategically, commercially, creatively and hands-on involved indigital marketing. Your goal is to increase the visibility of ourclient on the web - through web, e-mail marketing, social mediaplatforms and other online formats. You will be involved in onlinecampaigns, aiming at putting in the spot-light newly developedinnovative products and solutions. By building a digital strategy,followed by an online marketing execution, your priority is toprovide digital sales and marketing tools that can be used insupport of your sales colleagues across various geographicalregions in order to generate quality leads and open new doors forbusiness. Next to that you are responsible for: Strategizing,planning, organizing and executing all digital marketingactivities. A to Z online campaign management: SEO, e-mail, direct,database marketing, social media platforms, advertising campaigns;website optimization (goal: increasing online traffic) Performancemarketing: measuring and reporting online marketing campaignseffectiveness (lead generation and conversion, ROI, KPI''s) Digitalcontent creation - you will collect data and insights from variousinternal stakeholders across different regions and will come upwith various content for online campaigns. Close collaboration withinternational sales and marketing teams (potential internationaltravel might be required); Coordinating and providing the rightdigital tools with the aim of supporting other countries in theirdaily marketing activities Ensuring global brand proposition isacross geographical regions while local adaptations are madeProfile Bachelor degree or higher professional education in(Online/Digital) Marketing, E-commerce or similar Minimum of 5+years digital marketing management experience in an internationalB2B company Strong track record in leading and managing onlinemarketing campaigns: SEO, direct e-mail marketing, social mediaplatforms and advertising; knowledge of website analytics tools isalso a must (ex: Google Analytics) Pro-active approach tostakeholder management across international regions - workingclosely with colleagues in sales, marketing, business developmentand training those on digital marketing Fluent in both Dutch andEnglish Ability to work independently and switch from strategic tohands-on mentality; taking initiative is key and so is the abilityto engage internationally and motivate colleagues to collaborateand support ideas Job Offer Our client offers market-conformprimary and secondary benefits. In addition, you will be part of a(digital) team who is continuously innovating. You will getsufficient room to make this role yours and to grow within theorganization.