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Marketing Manager
Location: Melbourne
Language(s): Only English Required
We''re looking for a candidate to fill this position in an exciting company in The Finance Sector.
- Develop the strategic marketing plan in accordance with the Marketing teams strategic plan to support the delivery of targets, in consultation with relevant managers
- develop, deliver and analyse effective campaigns and offers, ensuring alignment to strategic goals and initiatives, measuring these against targets, as well as other appropriate metrics
- identify and implement opportunities to optimise campaign performance
- support the delivery of special project requirements across the organisation as directed
- provide key insights for decision-making through the use of market research intelligence covering competitor analysis, target market research and analysis utilising data, research and evidence to support all strategic decisions
- provide marketing advice, support and consultation as required
- proactively explore opportunities to market and promote the organisations offerings and products
- monitor and manage costs and results for campaigns and offers, and identify and implement opportunities to optimise marketing campaign performance
- Experience within Marketing across the Aged Care Sector is essential
- relevant tertiary qualifications in Marketing and strong experience in a previous commercial marketing role
- demonstrated experience in successfully developing and implementing campaigns across a range of clients or program areas
- experience and competency in creating and executing email campaigns and other collateral
- proven experience in managing budgets
- demonstrated leadership experience, with the ability to lead and inspire cross-functional working groups
- proven analytical skills and ability to use data analysis to drive campaign success
- proven experience developing strategies and translating them into action with a focus on engagement and results
- demonstrated attention to detail and the ability to work autonomously and effectively as part of a team to achieve outcomes
Salary Indication
Annual